How to launch an Overlay with a click using an A/B test

In order to activate an interaction type experiment that triggers at click, you have to create two experiments: an A/B test and an Interaction experiment. 1. Go to Advanced -> Creatives -> New creative (if the creative isn’t already created); 2. From your Dashboard -> Choose “Interactions”: a) Select the trigger for the experiment to be […]

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How to track clicks on Overlays using custom Goals

Workflow Create Custom Goal → Design or Upload Creative → Insert Custom Goal into Creative → Integrate Creative into active experiment → Allocate the custom goal to the experiment A. Creating the custom goal The custom goal will track clicks on banners, pop-ups, buttons and CTA’s that belong to a pop-up.  1. Into the Dashboard, […]

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Add a custom close button for Overlays

In your custom overlay you  have the option to close the popup. All you need to do is use a link similar to the one below: <a onclick=”_mktz.inject.close();” href=”javascript:;”>Close me</a>

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How to create an Interaction Type Experiment [Interactions]

If you want to create an interaction type experiment in which you want to target particular segments of visitors and show them personalized messages, you’ve come to the right place.  Let’s start creating your first “Interaction” experiment. Go to ‘Interactions’  tab into your dashboard .     Into the next window choose the option ‘New Interaction‘ […]

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