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    An OnPage variable is a part of your page which can be used as a text variable in the A/B testing experiments, web personalization creatives or surveys.

    1. First, you need to add one product to cart, right-click and select “View page source”

    view page source

    2. Copy the source code of your cart web page

    3. Go to OnPage Variables (in Omniconvert) and create a new variable

    4. Click on “upload your own HTML” purple link and paste the source code of your cart web page:

    omniconvert upload own html

    5. Select the variable that returns the total amount of your cart

    omniconvert return total amount

    6. Give your variable a name and save it

    omniconvert name variable

    7. You can later use this already created variable in order to segment users within an experiment

    omniconvert onpage variable

    Good to know

    • You can use multiple variables on the same page.
    • We read the value of a variable based on its position on the page. If you change the structure of the page the variable cannot be read any longer.
    • Display your experiments only on the pages where this variable is available.

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